At Arday Toys we create fun toys and games for boys aged 5 -12, that fuel their imagination, give them the best start in life and unlock their full potential.
Our core values are:
1. Empower - we empower young boys to be the best version of themselves
2. Inspire - we challenge people to be, do and have more
3. Positive Impact - we only offer products and services that positively impact humanity and society
Target Audience: Middle-class mums aged between 27 - 33