Crossroads Beef

Logo Name：

Crossroads Beef

Company Intro：

We sell grass-fed beef online. We are looking for a logo to reflect our heritage and dedication to the land (and our delicious beef) We believe our target audience consists of higher-end wage earners who are well-educated, health-conscious and have a discerning taste for high-quality beef products. Our deep-rooted commitment to sustainable agriculture ensures we do right by the land and your table. Crossroads Beef is a 130-year-old family farm (turned ranch) nestled in the green rolling hills of Iowa. Some of the images we feel like we resonate with are: Pasture/tall grass, Cows, Established 1892, and the state of Iowa. Something classic Some of our company traits are: Authentic, humble, friendly, passionate, dependable, proud of their heritage and traditions, approachable, knowledgeable, down-to-earth, hard working, intentional, practical

Instructions：

We are open for suggestions and would welcome your interpretations. We want a design and colors that reflect the richness of our product and the high quality. Our steaks are a premium product shipped directly to your door. Our farm/ranch works in harmony with the land as we don't use chemicals on our grasses and our product is natural. I have attached a few screenshots of color palettes that we like but like I said we are open to ideas. Design Elements to Include: **Est 1892: Please prominently feature this year. **Iowa: Either the state outline or the word “Iowa” spelled out. **Cow Icon: A hornless cow, preferably in a single color. **Emphasize our commitment to 100% grass-fed and grass-finished beef. We use phrases like "Grass-Fed & Happy," "Grass-Fed," or "Grass-Fed Goodness" to reflect this. Additional Notes: **We would appreciate a design that is simple and not graphics-heavy. **Avoid images of fields or fences, as they do not align with our branding. The last screenshot is some logos from our competitors that we admire for their simplicity and clean lines. We particularly like the White Oak logo for its simplicity and clean look, though we obviously can't copy it. We’d love to see a better variation that is just as simple and clean.

Preview

Preview

Preview

Preview

Preview

Preview

Preview

Reference Samples：