•	modern look 
•	unique to the area 
•	visually interesting 
•	Simple and easy to recognize 
•	Club colors are Red, Black and White 
•	Font should be clean and easily read from distance, but not boring/ordinary. Can be same/similar font to existing logo. 
•	Two-line, text only: Farmington (top line) and Soccer Club (second line, fitting within top line) 
•	No flames 
•	Feel as though the shield, coat of arms, or emblem is getting overused, but this is not out of question. 
•	Look of the logo/font should not be “trendy” 
•	The club was established 1976 and this should be part of logo/crest. 
•	Use of &quot;white&quot; color should be sparse due to potential color bleed from red jersey making white turn to pink

Farmington Soccer Club