As I'm sure you can tell by the sample logos I've selected, I enjoy a look that is simple but unique. As a main logo, I am leaning towards a simple/unique graphic such as a cool whisky glass or some type of mascot with “The Whiskey Approach” written on/around/below etc. I will then be purchasing additional more complex designs to use on our merchandise. I created the term "Whiskey Approach" not just as a brand name but also as a term that pays homage to the type of lifestyle that I try to live. It can be taken literally, as I do have a strong interest in various types of Whiskey and spirits (which is something that my video series will aim to educate people on). However, taking the Whiskey Approach refers to an attitude of handling life with class, maturity, and most importantly, one sip at a time. I would like the logo to reflect these qualities in some type of unique way. 

Design was above and beyond what I could have asked for. Artist provided MULTIPLE variations extremely quickly and was super helpful the whole time. Would definitely recommend and will do business with again. 