I like a simple font like monotype corsiva-not harsh, not rigid, but not flowery either. 
Branding is around a human, warm, inspiring, and empowering message so color scheme should reflect that. I have some color ID that I will include as possible inspiration-by no means a limiting factor. 
#d390af, #f68844, #6da296, #15a5bc, #fdc890, #c4c6c8, #7a4e00, #8cc63e-just some ideas. 
The Samee Seat is portable and allows a user to sit actively about anywhere from work to bleachers to yoga. (Therapy ball on crack is what I have been told) 
Sitting for long periods of time is quite damaging to our bodies-Samee Seat is a product that will improve over all health and well being by engaging more than just core muscles and by keeping joints mobile-including the spine. 

Great design, Andri responded promptly to modification requests.
Thanks!