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DESIGNS (141)
- Logo Name:
- Roads Less Travelled
- Company Intro:
- Roads Less Travelled will be a TV show & media website that will highlight different roadtrips around Australia.
- Instructions:
- We would open to versions of the logo that use the name in full 'Roads Less Travelled' or an abreviation of RLT. From a broadcasting point of view the logo will need to come to life through animation and live within a complimentarily designed broadcast environment working across assets such as: - Opening titles - Lower thirds - Animated map - Competition pages - Play-ons/offs - Transitions - Credits
Reference Samples:
- CSome visual ideas for the logo: Australia, Roads, Location Pins, Car
- C
- CThese were some preliminary designs we had done that were ok. Feel free to adapt, improve or use for inspiration for this logo.
- CThe bubble pin to use in logos
- CDear Finalists Congratulations to the three finalists! Some good designs there. We have decided to proceed with the variation on the original logo reference. Let’s use #90 as the next starting point. We’d like to specifically incorporate this 'bubble pin’ (insert or attach Travello pin). I’m not sure it will reverse out of the blue (given it’s blue) so lets flip the colours - green on the right and blue on the left. I’d like to see a version of the wording with and without the ‘bubble pin’ in the ‘O’ of ‘Roads’ - it might get lost when used too small. In terms of an initial ‘RLT’ version, can I see a couple of options please? 1. With the ‘RTL’ reversed out of the map of Australia (perhaps the winding road needs to be closed?) 2. With the ‘R’ of the ‘RTL’ starting in the righthand side of the map and the ’TL’ sitting next to it (size proportional) 3. The three full letters sitting to the right of the map 4. The three full letters sitting below the map 5. No map, just the three letters in the blue and green with the road going up into the ‘R’ (as per #7) I think that’s it for now. Thanks and again and can’t wait to see how it evolves. We will provide prompt feedback to get a speedy outcome.
- CSorry for the miscommunication… I don't want the supplied bubble pin to to be full height on the map… the map still needs to have the road separating it, and the pin simply replaces the other pin. I know it'll be small. So please revert to #90 for the base design. Some good 'RTL' coming through; I like the direction of #109 and quite like the font of #107 #108… I'd like to see both lines of type the same width however.
Open design concept stage had ended with 141 submissions from 30 designers. Go to DESIGNS tab to view all submissions.