Logo Production Brief for "Mission Logement"
1. Background and Brand Vision
"Mission Logement" is a civic initiative aimed at enhancing the housing situation within urban communities. The project is designed to equip participating cities with essential data and analysis for developing effective and tailored housing policies. It positions itself as a catalyst for social transformation and a commitment to innovative and sustainable housing solutions.

2. Logo Objectives
The logo should:

Embody the social commitment and positive impact of the initiative on communities.
Reflect the values of clarity, innovation, and sustainability.
Be versatile enough for use across different platforms (print, online, etc.) and recognizable at a smaller scale.
3. Design Elements
Colors: Use a palette that conveys trust, innovation, and sustainability. Blue tones for trust and clarity, green for sustainability, and bright color accents for innovation.
Typography: Clear, professional, and accessible. A modern yet timeless font that reflects a commitment to innovation and relevance.
Symbols: Incorporate elements that symbolize community unity, growth, and data analysis (e.g., interconnected geometric shapes, graphs, or map elements).
4. Logo Message
The logo should communicate:

Community and Collaboration: Strength in unity in addressing the housing crisis.
Precision and Insight: Highlighting the importance of reliable data and in-depth analysis.
Vision and Future: A commitment to innovative solutions and building a future where every citizen finds a home that meets their needs.
5. Application and Flexibility
The logo must be adaptable to various formats and contexts without losing its integrity. It should be impactful whether on a large banner or as a favicon on a website.

6. Conclusion
The logo for "Mission Logement" must embody the initiative's mission: a deep social commitment, the provision of innovative and sustainable housing solutions, and a strong partnership with cities for a better future. It should inspire trust, innovation, and a sense of community belonging.

Corporation Plex inc

Mission Logement / Housin Mission Logo Design